In other Grey’s Anatomy news, the series has featured two videos by the band The Fray—and given the rock group significant exposure. The hit series aired a four-minute video following the September 7th episode for the single “How to Save a Life,” featuring clips from the show. They followed it up two weeks later with an extended video with additional scenes. And that’s not all—the videos were available on web sites, including ABC.com, as well as electronic magazines. ABC Entertainment senior VP of marketing, Michael Benson, said that the value of the videos were in their ability “to become great content for TV viewers… going beyond the 30-second promo and driving people back to television.”

The band has definitely seen a jump in sales, with between 2,000 and 3,000 copies being sold per week, according to Nielsen SoundScan. To date, the album has sold 897,000 copies, while the title track has sold 622,000 digital downloads. The song “How to Save a Life” is also featured on the Grey’s Anatomy, Volume 2 soundtrack.

For my money, however, I think the tune “How to Save a Life” was a much better fit on last season’s episode of Scrubs, titled “My Lunch.” I was bawling—Scrubs has always done an excellent job of integrating music into every storyline and the inclusion of “How to Save a Life” made me rush out and buy The Fray’s CD the very next day.