Dylan and Cole Sprouse, the 13-year-old twin stars of The Suite Life of Zack and Cody (Disney Channel), are following in the footsteps of famous twins Mary-Kate and Ashley Olsen. The Olsens, who have a billion-dollar merchandising empire, took the Sprouses under their wings last year when they created D.C. Sprouse, a boys division of their Dualstar Entertainment Group. The brand currently sells CDs, DVDs (including the Sprouse’s 2003 film Just For Kicks), and other merchandise such as clothing, calendars, ring tones, and even deodorant.

Now Dylan and Cole are creating their own magazine, called the Sprouse Bros. Code. The magazine will be marketed to “tween” boys and hits newsstands July 18.

Those of you too old to have seen the boys on Suite Life - which has been a huge hit for the Disney Channel -  might recognize them from the Adam Sandler movie Big Daddy (they shared the role of Julian) or from the 1990s series Grace Under Fire. Cole also appeared on Friends as Ross’s son, Ben.